Jack Lewis is a well known contributor to Motorcyclist Magazine who has also published pieces in several books and collections. He is known for a controversial writing style that has attracted hate-mail since his first opinion piece in the college paper.
He needed a clean but in-your-face site that would showcase his diverse background, be easy to add materials to, facilitate marketing of his upcoming book, and allow him to blog to build his readership and maintain engagement between publications.
He had an existing static one-page web “business card” which I had designed for him in 2006. I took the existing black and white design and adapted it to use WordPress as a CMS. Each page of the site is a WordPress page which he can update and modify without touching code. The sidebars are modular so that special book promotions can be quickly modified and updated in all locations.
Additionally tracking on the backend allows Jack to see how many people are visiting and from where. This proved to be an effective way to get him engaged with the site as it provides feedback about what people are drawn to, even when they do not leave comments.
I don’t mean to sound immodest, but my small, one-horse writer’s website is cleaner, more accessible, better looking and more effective than most large commercial sites with which I’ve interacted.
The Oakland Raiders would say, “It ain’t braggin’ if you can do it.” I’ll add that it ain’t braggin’ when you have codeamazon do it. It’s just that good.
Thanks, codeamazon! Couldn’t have done it without you. Also thanks for being superlatively quick, professional, and easy to work with.
